Prom Gown Direct, which has three retail outlets in New Prom Dresses City as well as an online presence, said it is awarding gowns from designers including Jovani, Sherri Hill, Faviani and Terani. The stores and website have more than 2,000 prom gown designs to choose from. According to a release, Prom Gown Direct Owner Sabrina Kucevic Strapless Taffeta Ball Gowns the prom gown contest after hearing about girls unable to go to their proms because their parents cannot afford a dress.

"As a parent myself, I know how I would feel if unable to give my daughter the perfect dress for the prom, probably the most memorable experience of high school," Kucevic said. The Company noted Strapless Taffeta Purple Ball Gowns may select from any prom gown on the website and in the store and if desired, she can work with a Prom Gown Direct stylist to help her find the perfect dress. Prom Gown Direct will select one winner per month on the 15th of each month from Jan. 15 through June 15. Someone may enter the girl into the contest or she can enter herself.

"I can't grant every girl her dream dress, but I can make a difference to six families and that is just the beginning. I hope to expand this contest every year to see how many gowns I can give away," Strapless U-neckline Purple Evening Dress said. Sanrio, Inc. announced it will continue its 50th Anniversary celebration with the upcoming Small Gift anchor event in Los Angeles. Sanrio said Small Gift Los Angeles is a 10-day carnival-style event open to the public Friday, November 12 through Sunday, November 21 at Barker Hanger in Santa Monica. Small Gift Miami is the East Coast anchor event and will take place December 2 - 5, during Art Basel.